As Maritalpreneurs, you're not just building a business; you're crafting a life together. One of the greatest insights from Michael E. Gerber’s The E-Myth Revisited is the concept of your "Primary Aim"—your ultimate life goal. Gerber insists that before designing your business, you must define this aim. Why? Because your business should be a vehicle to help you achieve the life you truly want, not just another job.

Balancing the demands of running a business and maintaining a thriving marriage is no small feat. Maritalpreneurs often find themselves stretched thin—juggling work tasks, home responsibilities, and the all-important need to nurture their relationship.